> Effective communication is a continuous and cyclic process.

Effective communication is a continuous and cyclic process.

Posted on Friday 23 November 2012 | No Comments


All of us communicate with a purpose. It may be to inform, share an idea, persuade or entertain. Whatever may be the purpose, the components involved in the communication process remain the same. And as long as there is coordination and interdependence among the components of communication there is every possibility that our communication will turn out to be effective.
The process of communication starts with the sender encoding the idea and sending it to the receiver via a medium or a channel. The receiver’s job is to decode the encoded message and extract information from it and also understand the message. After understanding it the receiver needs to provide a feedback to the sender indicating that he/she has understood the message.
Consider the communication process as shown below:






The diagram above conveys to us that the effective communication is a cyclic and continuous process. Communication can be considered to be effective when the receiver understands the message sent by the sender and gives a feedback to the sender. Effective communication also ensures that the message sent by the sender is not distorted in any manner while it is transmitted. Effective communication as shown in the figure above conveys us that, it is initiated from the sender and ends at the sender too indicating that effective communication is a cyclic and continuous process.

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